I managed digital content and community relations, blending hands-on local activations with a strong digital strategy to grow brand trust.

• Community & Experiential: I took the brand offline by hosting health and wellness events and managing in-person sample distributions at pop-ups across the city. By directly handling customer reviews and support, I built genuine, grassroots brand loyalty.
  
  

• Content & Web Strategy: I audited and edited the e-commerce website, wrote SEO-driven blogs, and developed creative ad concepts—even stepping in to model for campaigns. This hands-on content creation kept our online presence fresh and drove steady organic traffic.
  
  

• Partnerships & PR: I led influencer marketing efforts and secured strategic brand collaborations to scale our audience. Alongside these campaigns, I also provided supporting content and marketing work as the brand prepared for its successful feature on Shark Tank India.